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CNBC Report – America’s Dirty Little Secret

By the numbers – hunger in the US has declined

In September of this year, the United States Department of Agriculture (USDA), released their annual report Household Food Security in the United States.  A compilation of 39,948 household surveys conducted by the US Census Bureau and compiled by the Economic Research Department of the USDA, the report is used by policy makers across the country to help predict the level of support needed to keep low income Americans out of hunger. Per the report:

  • More than 42.2 million Americans lived in households that struggled against hunger in 2015. The 2015 numbers were a significant improvement from 2014, with the rate declining from 15.4 percent of individuals to 13.4 percent.

The good news is that hunger, by this report, is declining.  The bad news is that many Americans aren’t feeling full and the country’s level of food insecurity stubbornly remains well above the pre-recession numbers of 2007.  While we are now past the severe national financial crisis of 2008-2009, many individuals find themselves either still looking for work or working for much less money or working part-time jobs (and sometimes even multiple part time jobs) to try to make ends meet.  Much of the part time work available is hourly and does not come with benefits, while many who remained working  have not seen a pay raise in years.  The ever increasing working poor in the US struggles to buy staples, including the very basics, like food.

In September, Time magazine published an article titled “A Turning Point for Hunger in America.” More of a brief history of the struggle to end hunger in America rather than insights into the USDA report it does suggest that we have turned the tide in the battle for food security.  At MAV, we work daily with those on the front lines of hunger.  We have been in the food banks, we have volunteered at pantries and we have handed out food to those in need who patiently stood in line on a hot summer day.  If that line is getting shorter, and we certainly hope it is, we have not seen it.

Food banks and pantries continue to run at full tilt to meet a need that does not seem to be declining. What was designed to be a temporary program for emergency food, has morphed into a distribution center for what is now a chronic hunger problem.  A spokesman for Feeding America, the largest anti-hunger organization in the US, said they and their network of 200 food banks across the country distributed $7 Billion dollars worth of food in 2015.

In Connecticut where MAV is based, a spokesman for the Connecticut Food Bank Called 2016 “A slightly less awful year than 2015” but qualified it with “but remember, before the crisis of 2008 CT was ranked 8th in the nation for food security…we are now 23rd.”

This week, CNBC posted a great overview of hunger in America, which we have featured here.  The facts reported about the working poor and hungry are in direct contrast to reports of record highs being made by the stock market.  There is a recovery going on in America, but for many it has become a case of “first out, last back in.”

“While families across the country gather around the dinner table during this holiday season, there is a different, far less cheery scenario playing out for millions of other Americans. They’re the ones who go hungry, and for whom food — and enough of it — is a daily struggle. According to Feeding America, more than 42 million people now suffer from hunger throughout the nation.”

Read the entire CNBC article here.

https://web.archive.org/web/20240518095017if_/http://player.cnbc.com/p/gZWlPC/cnbc_global?playertype=synd&byGuid=3000575836&size=530_298

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About Ashok

Ashok Vasudevan is Co-founder & CEO of Preferred Brands International, a Connecticut-based food company that makes Tasty Bite and a range of other natural, ethnic and specialty foods sold in major supermarkets globally.

Prior to Tasty Bite, Ashok headed the India desk of Pepsi World Trade in Somers, New York. He received Pepsi’s prestigious MVP award in 1991.

Before joining Pepsi, Ashok spent 10 years with Unilever in various functions that included Management Development, Sales & Marketing and International Business

He is involved in several non-profit organizations in India and the US including:

  • Director on the Board of The Fairfield County Business Council
  • Member of the Chairman’s Circle of the US-India Business Council,
  • Distinguished Visiting Professor of International Entrepreneurship and a member of the Business
    advisory Council of Great Lakes Institute of Management in Chennai, India.
    Ashok Vasudevan graduated in Agricultural Sciences from Bangalore, and post graduate degrees at Bajaj Institute of Management in Bombay and the Harvard Business School.

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About Meera

Meera Vasudevan is Co-founder of Preferred Brands International, a Connecticut-based food company that makes Tasty Bite, a range of natural, ethnic food sold in major supermarkets around the world.

Meera also co-founded ASG-Omni a US and India based consulting firm involved in the design and execution of entry strategies for large US corporations looking to do business in India.

Meera began her career in market research at MARG (Marketing & Research Group), India. MARG is now part of the Nielsen group. After nearly a decade there, Meera co-founded India’s first specialist and largest qualitative research firm, Quantum Market Research. She worked on a number of entry strategies for global brands looking to enter the Indian market and on national social research projects for UNICEF.

She has served on some non-profit boards in the US, and is currently on the board of the United Way of Western Connecticut.

Meera has a Bachelors in English with post-graduate qualifications in Marketing from the University of Madras and INSEAD, France.

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